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High or Low Time Preference: How Does It Impact Your Financial Planning?

Admin • March 1, 2024

Have you ever heard of time preference? It’s not a concept that’s commonly referred to, but it has been researched and studied in economics for centuries, linked to things like consumer behavior and interest rates.

You’re probably more familiar with the opposing concepts of immediate rewards or delayed gratification — time preference refers to which of these ideas you’re more inclined to prioritize. Your time preference plays a significant role in how you approach money, influencing how you manage your wealth, save, and invest, and the financial decisions you make for the present and the future.

Understanding your time preference is an important part of financial planning, as it impacts your risk tolerance, investment horizon, and overall financial well-being.  

High Time Preference

High time preference thinking focuses on the present and immediate gratification. If you have high time preference, you’re a ‘today person’ driven by the desire for short-term rewards. A high time preference mindset often involves impulsive decision-making, where the allure of instant benefits is prioritized over long-term considerations. 

Perhaps you stop by a store, intending to purchase one item, but leave with several unplanned, more expensive purchases instead. Or maybe you receive a bigger bonus than anticipated, and quickly decide to spend that money on a big-ticket item instead of thinking about how that money can benefit you in the future.

If you’re an impulse buyer who doesn’t think much about how your purchase will impact your future finances (or you may think about it, but it doesn’t stop you from buying what you want), you have high time preference. You may find it hard to resist spontaneous impulse buys and delay your immediate gratification for potential future gains.

Low Time Preference

Low time preference thinking focuses on a patient and forward-thinking approach to making decisions. If you have low time preference, you’re a ‘tomorrow person’ who prioritizes your long-term goals over immediate rewards.

Putting off large purchases until you have the extra money rather than eating from your savings; budgeting and committing to growing your savings and investments for a more comfortable future; focusing on retirement planning and long-term financial security — these are all low time preference behaviors.

If you have low time preference, you’re likely disciplined and strategic in your money management. You’re probably more willing to sacrifice some short-term, instant gains and practice delayed gratification to help you achieve greater future, long-term gains. 

High Time Preference vs. Low Time Preference

High time preference can get in the way of effective financial planning — it can be difficult to save, invest, and plan for the future. Your spending habits can make it hard to strategically manage your money and build wealth over time. 

Because you’re focused on immediate gratification, you may spend more impulsively and save less. This can impact the wealth you accumulate, and it may take longer to reach financial security and your long-term goals.

Your high time preference may also move you towards favoring shorter-term investments that can expose you to higher financial risks. You may prefer seeking out quick investment returns, rather than focusing on the long-term benefits of investments. This could impact your overall financial stability in the long run. 

On the other hand, there are several advantages to having a low time preference mindset when financial planning. If you have low time preference, you’re more focused on your long-term financial goals and the longevity of your financial well-being.

Low time preference promotes more consistent savings habits — you’ll be more likely to stick to a budget and be disciplined in your savings. You prefer to regularly contribute to savings to help lay the foundation for long-term financial security and stability.

With a low time preference mindset, you also understand the importance of investing in the long term to help grow your wealth over time. You prefer to take the time to consider your investment decisions, and you’re more likely to adopt strategies that promote long-term financial health and stability and help you weather short-term volatility and market fluctuations. 

Can You Shift Your Time Preference?

It’s important to have a balanced approach when it comes to financial planning and consider both your short-term and long-term needs. However, a low time preference mindset enables you to make more thoughtful decisions that prioritize long-term benefits and help foster financial stability and security throughout your lifetime.

Your time preference isn’t a fixed characteristic — you can influence it through a conscious effort to change your mindset. Here are some strategies to shift your time preference:

  • Educate Yourself : You can increase your financial literacy to better understand how your short-term decisions can have long-term consequences. Being aware of the benefits of delayed gratification can help you not only be more prudent in your financial decisions, but also adopt a more future-oriented mindset.
  • Set Goals : Establishing clear financial goals can provide a purpose for long-term planning. Think about what you want for the future, and where you’d like to be financially. With specific objectives, you can prioritize future success over any present desires.
  • Plan Consistently : Sticking to a budget or following a financial plan enables you to be disciplined in your journey to reach your goals. You can regularly review and adjust your budget and plans as needed, which will reinforce the habit of thinking strategically about your long-term financial well-being. 

How Five Pine Wealth Management Can Help

When you understand the value of long-term benefits over immediate rewards, you can cultivate a more balanced time preference. Finding a balance can help you build your financial resilience, grow your wealth, and achieve your financial goals.

At Five Pine Wealth Management , we can work together with you to help you find the right balance between your short-term and long-term goals. Our holistic financial planning approach takes into account your unique circumstances, values, and objectives to create a strategy that’s custom-tailored to you. Life changes, and we’ll revisit your plan regularly with you to make sure you stay on track to reach your financial goals. To see if we can help with your financial journey, email or call us at: 877.333.1015 today.

June 20, 2025
When markets are calm, investing can feel easy. You contribute regularly, watch your portfolio grow, and start picturing that future vacation home or early retirement. But when markets get volatile, everything changes. Suddenly, headlines are full of dire warnings. Account balances fluctuate. And the urge to do something can feel overwhelming. At Five Pine Wealth Management , we understand how emotional investing can become during periods of market uncertainty. One of the most important things we do as fiduciary financial planners is to help our clients stay grounded when the market gets choppy. Let’s walk you through how we approach investment risk management and why having a clear, disciplined philosophy matters most when volatility strikes. Our Philosophy: Think Long-Term, Not Next Week When markets are moving fast, it is easy to think that the “best long-term investment strategy” must involve taking action to avoid losses or chase gains. The reality is usually the opposite. Reacting to market noise can often do more harm than good. In fact, one of the greatest risks to long-term returns is making emotional decisions in response to short-term events. We coach our clients to stay focused on their long-term financial plans and goals. Volatility is a feature of markets, not a flaw. By designing portfolios with realistic expectations for ups and downs, we help clients stay invested through all market environments. Here is what this looks like in practice: We use broadly diversified portfolios built around low-cost ETFs. We focus on asset allocation aligned with your time horizon, goals, and risk tolerance. We do not chase trends or attempt to time the market. We regularly review and rebalance portfolios based on your financial plan, not headlines. In short, your portfolio is designed to ride out volatility, not avoid it entirely. Fiduciary Financial Planning: Advice in Your Best Interest There is a great deal of noise in the financial world, particularly during turbulent market conditions. One of the most significant ways we help cut through it is by being fiduciary financial planners. That means we are legally and ethically obligated to act in your best interest at all times. We are also fee-only advisors. We do not receive commissions for recommending one investment over another. Our primary agenda is to help you reach your goals. During market volatility, this matters more than ever. Too many investors fall prey to sales pitches disguised as “solutions” to market risk. We focus on education and long-term planning rather than quick fixes. Being a fiduciary allows us to focus on what serves you best: Keeping you aligned with your personal goals and values Helping you tune out market noise and media hype Offering sound, research-backed guidance without conflicts of interest Your Coach Through Emotional Market Cycles One of our most important roles as financial planners is helping clients manage the psychological side of investing. It is one thing to know, intellectually, that markets will recover over time. It is another thing to watch your portfolio drop 15% and not feel anxious. Market downturns create powerful emotions. Fear. Doubt. Sometimes, even panic. As humans, our instinct is to take action to relieve those feelings, even when the logical course is to stay invested. That is where we come in. We help coach clients through these moments so they can avoid costly mistakes like: Selling during a downturn and locking in losses Chasing the next hot trend during a rebound Over-concentration in “safe” assets out of fear We remind clients that volatility is a normal part of the market. Markets have experienced recessions, wars, pandemics, and political turmoil before. They will again. Over time, markets have historically rewarded patient investors who stayed the course. When you work with us, you gain a trusted partner who is here to talk through your concerns, offer perspective, and help you make decisions that serve your long-term goals. Why Staying the Course Actually Works It may seem counterintuitive, but reducing activity during market volatility often yields better outcomes. Consider this: From 1999 through 2018, if an investor missed just the 10 best days in the S&P 500, their overall return would have been cut nearly in half . Many of the best market days happen very close to the worst ones. Trying to time the market is a challenging task, even for seasoned professionals. By maintaining a disciplined investment approach and staying fully invested, you ensure that you are there for both the recoveries and the long-term growth that markets provide. Our role is to help you build a portfolio designed for precisely this kind of staying power. We structure your investment mix to help you weather market cycles without having to guess what will happen next. Educating Clients About Normal Market Cycles Another key aspect of fiduciary financial planning is helping clients understand what is “normal” in the market. Volatility is not a sign that something is broken. It is a natural part of how markets function. In fact, without volatility, markets would not offer the returns that make long-term investing so powerful. We work with clients to help them see: Why some years will be down, but others will be very strong Why trying to avoid all losses is neither realistic nor necessary How staying invested through cycles often leads to far better outcomes than jumping in and out of the market Perspective is everything . The more you understand market behavior, the less likely you are to make emotional decisions during downturns. Different Stages, Same Principles Our approach also adapts to the varying needs of clients at different stages of their financial journey. For clients in their 40s to 60s: We may focus on prudently preserving and growing wealth. We help manage sequence-of-returns risk as you approach retirement. We may emphasize income planning and portfolio sustainability. We ensure that your investment mix aligns with your evolving goals and risk tolerance. For clients in their 30s: We provide education about typical market cycles (especially if this is their first experience with volatility). We coach clients to take advantage of their longer time horizons. We help younger investors see downturns as buying opportunities, not threats. In all cases, we are committed to helping clients invest with confidence, regardless of the headlines. Ready to Build a More Resilient Investment Strategy? Market volatility will always be part of investing, but it doesn't have to derail your financial goals. As your trusted financial advisor Coeur d'Alene team, we're here to help you navigate market uncertainty with confidence through our comprehensive financial planning approach. Contact Five Pine Wealth Management today to discuss how our investment philosophy and comprehensive financial planning approach can help you navigate market uncertainty with confidence. To see how we can help you support your financial goals, send us an email or call us at 877.333.1015.  Whether you're looking to preserve the wealth you've already accumulated or build a foundation for long-term growth, our team has the experience and commitment to help you stay focused on what matters most: achieving your financial goals.
May 23, 2025
The day your last child leaves home hits differently. It’s not just about the quiet hallways or fewer groceries in the cart. It’s the moment you realize that the life you’ve known for 20+ years is evolving into something new. For many, that change is deeply emotional. But it’s also a golden opportunity. At Five Pine Wealth Management, we work with parents who are entering this new season of life. Maybe you’re celebrating. Perhaps you’re feeling uncertain. Likely, you’re feeling a mix of both. This new chapter comes with financial freedom and decisions to match wherever you land. Let’s explore the smart financial moves you can make as empty nesters. Empty Nesters: A New Financial Season Meet Rob and Dana. After 25 years of raising three kids, their youngest finally left for college last fall. Their house, once bustling with backpacks, soccer cleats, and half-eaten cereal bowls, suddenly felt oversized and eerily quiet. They weren’t used to grocery bills being cut in half or weekends without games and activities. But what really surprised them? Just how much less money was going out each month. They came to us with a familiar feeling: a mix of excitement and uncertainty. "We think we're in a good place," Dana said. "But are we doing what we should be doing?" This is where a financial check-in becomes vital. With fewer day-to-day expenses and more flexibility, this is a time to refocus your finances. Here’s where to focus: Revisit your monthly budget. Your spending needs have probably changed. Without dependents at home, you may find new flexibility. Redirect those dollars toward long-term goals. Refresh your financial goals. That dream trip to Italy or the kitchen renovation you’ve put off? Let’s pencil it in, but also ensure your retirement accounts are getting the love they need. Update your estate plan. Now that the kids are young adults, your wills, healthcare directives, and beneficiaries may need adjusting. Freedom looks different for everyone, but for many, it starts with clarity. Pre-Retirement Planning: Your Next Big Financial Milestone For most empty nesters, retirement is no longer a distant concept—it’s getting real. Pre-retirement planning becomes a critical focus, especially in your late 40s to mid-60s. This is often the highest-earning period of your life and the sweet spot for pre-retirement planning. Here’s what we help our clients prioritize: Maximizing retirement contributions : As an empty nester, your cash flow could increase by 12% or more . Now’s the time to supercharge your 401(k), IRA, or other investment accounts with that extra cash. If you’re 50 or older, take advantage of catch-up contributions. Evaluating your risk exposure : Is your portfolio still aligned with your risk tolerance and timeline? Consider your tax strategy: With fewer deductions (like kids at home) and possibly a high-earning year, you may want to explore Roth conversions, charitable giving, or other tax-aware strategies. Running retirement projections : We help clients answer big-picture questions like: When can I retire? Will I have enough? What lifestyle can I realistically support? These aren’t always easy questions, but they’re essential. Planning for healthcare : Don’t wait until 65 to think about Medicare. Explore long-term care insurance and out-of-pocket expectations now. Rob and Dana sat down with us to run a retirement analysis. With only 8 years until Rob planned to retire, we helped them rebalance their portfolio to reduce risk, evaluate their pension and Social Security options, and make a plan to pay off their mortgage early. The result? They now have a clear retirement date and peace of mind. Should I Downsize My Home? One of the most common questions we get from empty nesters is, “Should I downsize my home?” It’s not just a financial question. It’s an emotional one, too. That house holds birthday parties, graduation photos on the stairs, and a dent in the drywall from a wild game of indoor tag. But it may also hold higher property taxes, more space than you use, and maintenance costs that don’t serve your current lifestyle. When deciding whether to downsize, we walk clients through: Total cost of ownership : What are you paying for the space? Emotional readiness : Are you ready to let go of the home? What would moving free up? : Cash for retirement? A move to your dream location? Family needs : Will your kids (or grandkids) be visiting regularly? Would a smaller home still support that? Downsizing doesn’t always mean moving into a tiny condo. Sometimes it means relocating to a one-level home with less yard or trading square footage for a better lifestyle. For Rob and Dana, downsizing meant moving to a townhome closer to their daughter and walkable to their favorite coffee shop, all while cutting their housing costs by nearly 35%. Give Yourself Permission to Dream Again One of our favorite things about working with empty nesters is helping them rediscover what they want. For years, life revolved around the kids. College tours. Dance recitals. Saturday mornings spent on the soccer sidelines. You were investing in their future. Now, it’s time to invest in yours. That might mean: Launching the business you put on hold Traveling during off-peak seasons (because you can!) Picking up a new hobby or volunteering more Creating a legacy through charitable giving or a family foundation Whatever it is, we want to help you align your money with your vision. Ready to Rethink the Next Chapter? This stage of life is full of opportunities, but it can also raise big questions. The good news is you don’t have to figure it all out on your own. Whether you're considering downsizing, exploring early retirement, or just want to know you’re on the right path, Five Pine Wealth Management is here to help you plan wisely, invest intentionally, and live fully.  Take advantage of this pivotal financial moment. Call (877.333.1015) or email us today to schedule your empty nester strategy session. The empty nest doesn't have to feel empty. It can be the launch pad for your next chapter of financial success.